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In 2022, I worked with Ascent’s marketing, promotions and product design teams in Brisbane to support their growth.
My role covered POS, events, store expansions and web. I helped revitalise branding, print and digital assets for Ascent, Footmotion, Comfort Plus, Pure Performance and Dominion Cross across multiple touchpoints to ensure a strong and cohesive brand presence and brand recognition within the school, work, sports recovery and disability niches.
Each brand needed to stand on its own, maintaining its own distinct identity and flavour, while sitting neatly under the Ascent umbrella.
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